Content
StyleHub
Viral Reel Campaign. 10k+ New followers.
ClientStyleHub Boutique
Timeline4 Weeks
Services Provided
- Short-form Video
- Social Media Management
- Influencer Outreach
The Challenge
StyleHub had beautiful apparel but struggled to translate their in-store aesthetic to Instagram and TikTok. Their static image posts were receiving minimal engagement, and they were invisible to younger demographics.
The Strategy
We pivoted their entire social strategy from static images to dynamic, lo-fi video content. We scripted, shot, and edited 30 short-form vertical videos designed specifically for the TikTok and Instagram Reels algorithms.
Instead of overly produced commercials, we focused on "Get Ready With Me" (GRWM) styles, styling challenges, and behind-the-scenes content that felt native to the platforms.
The Results
- 10,400+ New Followers gained organically within 30 days.
- 3 Viral Videos surpassing 500,000 views each.
- 112% Increase in direct online sales attributed to social media.
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